
Executive Chairman, Jacob Fruitfield Food Group
Michael is Executive Chairman and majority shareholder of the Jacob Fruitfield Food Group. He previously worked at Kellogg's, Fox's Biscuits, Evian/Volvic, and C&C where he held executive roles. Michael is also a Non-Exec Director of the Consumer Foods Board of Bord Bia, a Non-Exec Director of Traidlinks (an NGO set up by Dept Foreign Affairs working in Sub Saharan Africa) and President of the Marketing Institute. He won the Ernst & Young Industry Entrepreneur of the Year 2005.